Letter From The UK: Is It All About Brexit?

Letter From The UK: Is It All About Brexit?
UK Car Production Down: But Is It All About Brexit?
I receive many messages in my burgeoning email inbox. Some of them I don’t want to read because they bear no relation to what I actually do. I do not, for example, want to buy electrical parts from China, perfumes from Paris, and I don’t want to meet attractive girls from foreign lands. Well, in a sort of typically male lecherous sense I do, but the marriage contract and the prospects for my future health don’t allow for it.
I also get a lot of mail every financial quarter from motor manufacturers shouting from the rooftops that the last three months have been their best yet in terms of sales and profits; this includes European car makers like Volvo and Volkswagen. They must be doing this by means of economies of scale or something because, if the UK motor industry is anything to go by, business is not looking rosy.
Worrying Statistics
Figures recently released show that UK car production once again declined in March, with demand falling by -13.3% year on year as the domestic market continues to slow down. Exports also declined, down -11.9% due to fluctuations in demand in some global* markets. In addition, some manufacturers were impacted by the adverse March weather* conditions which negatively affected production operations.
Overall, output in the first quarter of 2018 fell -6.3%, with 440,426 cars leaving production lines in total this year. Almost 80% of these were exported, and while demand from overseas customers fell, this was dwarfed by the -14.1% decline in manufacturing for the UK market.
The UK’s vehicle and component manufacturers are important contributors to the UK economy and are responsible for 13% of all the country’s export in goods. For every one British pound generated by the motor industry, three pounds are delivered to the economy via adjacent sectors such as logistics, retail, and finance. Overall this is estimated to be 10% of UK Gross Domestic Product.
An industry executive is reported as saying, “A double digit decline in car manufacturing for both home and overseas markets is of considerable concern. Following recent announcements on job cutbacks in the sector, it’s vitally important that the industry and consumers receive greater certainty, both about future policies towards diesel and other low emission technologies, and our post-Brexit trading relationships and customs arrangements. Maintaining free and frictionless trade is an absolute priority – it has been fundamental to our past success and is key to our future growth.”
True enough; but is it the whole story or do other factors also impinge on our national prosperity? I think they do.
In this September 2014 photo, recently manufactured Jaguar and Land Rover vehicles await shipping. According to a CNN Money report, dated April 16th 2018, the company is cutting manufacturing jobs in Birmingham citing Brexit as one of the reasons. Photo: Jaguar Land Rover.
The Big Picture
Further up the page I have set an asterisk against two words. One is ‘weather’ and is something none of us can do anything about, especially in this country when we can get four seasons in one day. The other is ‘global’ in the sense that we, as a productive nation, cannot possibly allow for unknown variables like the state of the economies outside of the European bloc. Inevitably, if, say a Far Eastern economy is suffering then it stands to reason that we will sell less to them. Conversely, if a country is successful with its internal economy they may buy less from us unless we are truly competitive. That’s just basic economics. Swings and roundabouts.
Yet, I wonder if that is the whole picture. Yes, the uncertainty surrounding the British exit (hence Brexit) from the European Union is a major factor. The Eurocrats continue to be difficult and intransigent and the UK Government continues to be weak and vacillating. Is it any wonder the British Public are concerned about their long-term prosperity and that the UK car industry, like Yossarian, doesn’t have a clue which way to jump: but I also think it doesn’t end there.
Volkswagen’s Transparent Factory or “Die Gläserne Manufaktur” in Dresden, Germany serves as the automaker’s Center of Future Mobility. The facility offers tours, exhibitions, and test drives for attendees with a focus on electrification. The e-Golf has been made here since April 2017 and will be joined by other electric models according to Volkswagen. Photo: Volkswagen UK.
The Public Purse
Sales of diesel cars have been very badly hit thanks to the adverse, and rather unfair, publicity yet the sales of petrol, hybrid, and electric cars have not risen to the same extent, something that would seem to be a reasonable assumption. The fact is, despite some aggressive price cutting and attractive leasing options, the British public are keeping their cars for much longer (my own car is six years old and I’m very happy with it) because they either do all that is required of them or the people are simply losing interest.
Running a car is expensive here. Fuel prices, insurance premiums, and all manner of taxes make owning a vehicle a costly luxury. Certainly many young people on starter wages can’t afford it. Other needs are taking precedence. I don’t have any evidence to back any of this up but, call me crazy and send me off to the funny farm, in the back of my mind I do wonder if the car industry isn’t killing itself. I know, I know, but I’ve put it out there now.
Changing Tides
From doing what I do (when not browsing listings of young ladies who desire my company above all else) I’m hearing the message: cars are getting boring. In the mainstream, affordable world that most of us live in they are all the same. Ask me the question, ‘which crossover shall I buy’ and my answer now will be ‘any of them,’ because they are all essentially identical. This one handles better than that one but has a smaller trunk and does five miles less to the gallon and so on: Yadda, Yadda, Yadda . . .
The most boring aspect of all is autonomous cars. To a gearhead these robots, these things, are anathema. It simply is not possible to get interested in them unless you’re fascinated by guidance systems.
Wherever you lay the blame; on economies or government or Brexit or an apathetic public, there is a danger that cars are losing their allure as status symbols or objects of desire. Once, in Great Britain, if you owned a Jaguar or a Mercedes it said that you had arrived. You had status in the community. Things are so different now and nobody much cares. They’re just cars.
Geoff Maxted is a motoring writer, photographer, and author of our Letter From The UK series. Follow his work on Twitter: @DriveWrite
Cover Photo: Jaguar Land Rover.



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Toyota Invests In Mississippi Plant, New Facilities & Jobs Planned

Toyota Invests In Mississippi Plant, New Facilities & Jobs Planned With spring in the air, all sorts of plants are beginning to grow and that includes plants of the automotive manufacturing variety. This is the case in Blue Springs, home to Toyota Motor Manufacturing, Mississippi, where the automaker has committed $170 million for production of the new Corolla using a platform called “Toyota’s New Global Architecture” or TNGA.
The plant currently produces 170,000 vehicles annually and employs over 1,500 people.
Essential Foundations
TNGA improves Toyota vehicle performance in virtually every category while advancing and streamlining the company’s product development process. The monies will be used for a complete overhaul and replacement of the current production lines, a move Toyota officials say enables the facility to stay competitive globally.
“We will be able to respond quicker and be more flexible in order to meet market demands down the road,” explained Sean Suggs, Toyota Mississippi President. “Toyota knows that you have to put in the effort to get the results, and this is just the beginning of that effort.”
Photo: Toyota Motor Sales, U.S.A., Inc.
Continued Growth
Toyota says the investment will create 400 plus new jobs over the course of the next year. This recent commitment is the latest in Toyota’s effort to invest $10 billion in its U.S. facilities over the next five years, and brings the current total to $4.27 billion. Toyota’s total investment in the U.S. over the past 60 years is $25 billion, with more than a billion of that going to Mississippi since 2007.
“For more than a decade, Toyota has been a valued corporate partner to Blue Springs and the state of Mississippi,” said Mississippi Governor Phil Bryant. “Toyota’s commitment to building a sense of community is illustrated by the company’s continued investment in its operations and philanthropic efforts throughout the region.”
“I’m very proud of our team members and the partnerships we have developed across the state,” Suggs added. “These jobs will support production of the all-new Corolla, and we are excited to build more of them for our loyal customers.”
A new visitor and training center is planned for Toyota Motor Manufacturing, Mississippi. Photo: Toyota Motor Sales, U.S.A., Inc.
Visitor & Training Center
Toyota Motor Manufacturing, Mississippi also held a groundbreaking ceremony for a new visitor and training center designed by local architecture firm JBHM. The 15,000-square-foot facility will include meeting and training spaces for up to 120 people with state-of-the-art audio-visual technology. A 5,000-square-foot area with interactive exhibits that showcase Toyota’s Production System and Mississippi’s economic development are also planned.
The visitor and training center will open to the public in November 2019.
The Automoblog Staff contributed to this report and can be reached anytime.
Photos & Source: Toyota Motor Sales, U.S.A., Inc.



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Subaru of America Delivers Nine-Millionth Vehicle To Arkansas Doctor

Subaru of America Delivers Nine-Millionth Vehicle To Arkansas Doctor Subaru of America, Inc. recently hit a milestone, selling their nine-millionth vehicle in the United States. Adventure Subaru in Fayetteville, Arkansas earned the distinction after delivering a new Crosstrek to Dr. Hershey Garner. At the dealership, Garner was greeted by Don Nelms, owner of Adventure Subaru, along with staff and Ali Daniel and Brian Wilson from Subaru of America.
The celebration came as a surprise for Dr. Garner and his wife Denise, who are loyal Subaru customers. The good doctor proudly owns a 2005 Baja but admits he was taken by the new Crosstrek.
“I’ve been waiting for the right Subaru to come along and found the perfect one on Adventure Subaru’s website, the 50th Anniversary Edition Crosstrek,” he said. “It has all the features I was looking for, and the color and size are the perfect fit.”
Community Pillars
Dr. Garner has specialized as a radiation oncologist for over 30 years and supports Circle of Life Hospice by filling in as a staff physician. Denise Garner has served on the board of Feed Communities, one of Adventure Subaru’s Share the Love local charity recipients. The Garners were presented with several gifts and a charitable donation on their behalf to Feed Communities.
The couple champions public radio and donated the music room at the local NPR-affiliate KUAF.
Adventure Subaru is also active in community outreach and environmental stewardship and has been a certified Subaru Eco-Friendly Retailer since 2012.
Photo: Subaru of America.
Continued Growth
The Crosstrek is coming off its best March ever for sales with an 88.2 percent increase over the same month in 2017. March also marked the first time that Crosstrek has topped 13,000 units in a single month, marking Subaru of America’s 49th consecutive month of 40,000 plus vehicle sales.
All 2018 Crosstreks are powered by a revised version of the company’s 2.0-liter Boxer engine that creates 152 horsepower. The Crosstrek delivers 23 in the city, 29 on the highway, and 25 combined miles per gallon according to the EPA ratings.
The Automoblog Staff contributed to this report and can be reached anytime.
Photos & Source: Subaru of America.



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2018 Audi TT RS: Most Powerful TT Yet

2018 Audi TT RS: Most Powerful TT Yet

Remember when the Audi TT hit the scene? It was hard not to notice it, and the worst charge that could be leveled against it, was that the Audi TT was “inoffensive.” Say what you want about it, at least it stood out from the crowd of sport coupes. But now, Audi’s TT looks like this. It’s all angles and sharp lines and comes across as some sort of distant echo of what a Korean car company will do next year.
Unfortunately, the all-new 2018 Audi TT RS is a rather fast car.
I say unfortunately, because it’s always hard to ignore, if not outright covet fast cars. Even if they’re ugly. Okay, so maybe implying the 2018 TT is ugly is a bit of a stretch, but it sure ain’t beautiful.
Eye Of The Beholder
Audi says this about how their new car looks: “The design of the new TT RS features the same timeless lines of the original TT coupe coupled with reinterpreted sporty elements that harken back the vehicle’s racing heritage.” Yeah, no. It looks nothing like the original TT. The first Gen TT was all curvilinear forms and arcs; rounded planes where all over the surfaces.
This new thing? It says “generic sports coupe” from almost every angle. Besides those four rings on the grille, how am I supposed to tell if this is an Audi? At any rate, this is all subjective, but what underpins this crumpled-paper-look exterior makes for a pretty impressive car.
The 2018 Audi TT RS features 19-inch, five-arm design Galvano silver wheels with summer performance tires. Also available are 20-inch, seven-spoke-design, Galvano silver forged wheels with summer tires. Other styling elements include standard LED headlights with LED daytime running lights. Photo: Audi of America, Inc.
Power & Performance
Nestled beneath the hood sits a new 2.5-liter TFSI five-cylinder engine. Sadly, this is not the same amazingly strong and powerful five-banger that Audi handed over to the Rorhls and Moutons of this world (and also stuck in the first gen S6, an overlooked, yet fantastic ride). Nope, this is an all-new plant but it makes the 2018 Audi TT RS the most powerful production TT ever.
The all-new five-pot produces 400 horsepower and 354 lb-ft. of torque at all four corners. Audi ladled on the lightweight aluminum to reduce internal friction and increase power delivery, so max torque is available between 1,700 and 5,850 rpm. Mmmmm, broad-shouldered.
The new engine is less than 20 inches in length, which strikes me as being really short and compact. It also tips the scales 57 pounds lighter than the previous generation’s engine. They shaved off more than 40 pounds alone by making the upper portion of the oil pan from magnesium and the engine block from aluminum. The crankshaft is also lighter and smaller than its predecessor.
Couple this engine with a traction control system specifically calibrated for the new TT RS and you get a 0 to 60 sprint mph in 3.6 seconds. Top (track) speed is 155 mph. Or, if you’re like us here at Automoblog, you go with the optional Dynamic plus package and that top end is moved all the way up to 174 mph. Rumor has it that our Editor-in-Chief and Founder Chris Burdick is able to get from the Brandenburg Gate to Wannsee and back in less than an hour in the new TT.
The 2018 Audi TT RS features the automaker’s distinctive engine sound. At the rear of the vehicle sit two large signature oval tailpipes – or the optional RS sport exhaust with black oval tailpipes. The unique 1-2-4-5-3 ignition sequence, which allows the ignition to alternate between adjacent cylinders and those further apart, gives the TT RS its signature sound. Photo: Audi of America, Inc.


Turbo Tactics
Things get interesting around the blower of the 2018 TT. For starters, it’s a large BorgWarner turbocharger. Curious that Audi went with BW in the first place, but also curious they went with a single, “large” unit. This was Audi’s practice back in the Groupe B days, and while it does simplify things, it can cause substantial turbo lag. The big BorgWarner turbocharger shoves air into the combustion chambers at up to 19.6 psi (or 1.35 bar, if you measure that way).
No wonder this thing cranks out 400 ponies, huh? To combat the dreaded turbo lag there’s the Audi valvelift system. The AVS changes the duration of the exhaust valve opening, depending on the throttle and engine speeds, meaning it sends more air outbound to keep the turbo spinning happily.
Transmission & Drivetrain
Gear selection is handled by a seven-speed S-tronic dual-clutch transmission. The 2018 TT RS now offers a launch control program that allows a “heightened level of acceleration” via an automated clutch release. A “heightened level of acceleration” . . . that’s a laugh riot, ain’t it?
The 2018 Audi TT RS has a fully integrated Audi drive select system with four discrete drive modes: comfort, auto, dynamic, and individual. Each mode allows you to change gear shift points, steering, throttle response, and damper control.
Obviously, the TT RS comes standard with Audi’s signature quattro permanent all-wheel drive system. And, just like the days of old, when Audi was kicking butt and taking names on the world rally stages of the early 80s, the quattro system constantly adjusts the distribution of torque to maximize grip and control. I’ve personally messed with quattros with the left rear in gravel, while the right front was in a puddle the size of a kiddie-pool. The thing took off with such ferocity it elicited Elisabeth Kübler-Ross levels of mortal reflection.
The available RS fixed sport suspension for the 2018 Audi TT RS, included in the Dynamic plus package, offers a stiffer ride for enhanced performance. Photo: Audi of America, Inc.
Suspension & Braking
Out back there’s a four-link rear suspension and at the nose, a McPherson front suspension with forged aluminum lower control arms. Magnetic ride shock absorbers are standard. The steering rack is designed so the steering ratio becomes increasingly direct as you turn to provide more precise road feedback.
Stopping is accomplished via two optional brake systems on the new TT RS. The standard setup is an eight-piston monobloc brake caliper affair with 370mm ventilated and cross-drilled discs at the front. If you really want to stop, there are available front carbon-ceramic brake discs with Anthracite Gray painted calipers as part of the Dynamic plus package. The carbon-ceramic brakes are more than 8 lbs. lighter than the traditional cast-iron rotors and offer increased resistance to brake fade.
That is, from a technical and performance standpoint, a lot to like in a car. Even if you can’t get past the styling, you’ll probably end up passing most everything else on the bahn anyway. The 2018 Audi TT RS launches this spring with an MSRP of $64,900.
Tony Borroz has spent his entire life racing antique and sports cars. He means well, even if he has a bias towards lighter, agile cars rather than big engine muscle cars or family sedans.





Photos & Source: Audi of America, Inc.



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2017 New York: The Dodge Challenger SRT Demon unleashed--Quick Rundown

2017 New York: The Dodge Challenger SRT Demon unleashed--Quick Rundown It’s the most powerful muscle car ever and is so freakin’ fast, it’s banned by the NHRA.

What’s going on?
The Dodge Challenger SRT Demon. That’s what the hell is going on (see what I did there?). And Dodge finally unleashed the beast this evening ahead of the New York International Auto Show Press days.
We’re not going to muck about: it’s absolutely bonkers. There’s a lot you need to know, but here’s a quick rundown of what’s important:
Engine
6.2L HEMI Supercharged Demon V8
Horsepower: 840 (on racing gas)
Torque: 770 pound-feet

Transmission
A seriously beefed-up ZF-sourced eight-speed TorqueFlite automatic
Performance
0-30 mph: 1.0 second
0-60 mph: 2.3 seconds
Quarter-mile: 9.65 seconds at 140 mph
There’s plenty more to know. But these are the most pertinent specs of the latest Dodge Challenger SRT Demon.
Stay tuned for more!
– By: Chris Chin
2017 New York – Dodge Challenger SRT Demon Gallery





















































































































































The post 2017 New York: The Dodge Challenger SRT Demon unleashed–Quick Rundown appeared first on egmCarTech.



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Lotus Evora Sport 410 GP Edition: Mario, Your Car is Ready

Lotus Evora Sport 410 GP Edition: Mario, Your Car is Ready

Ooo baby! Would you look at that! The all-new Lotus Evora 410 GP Edition, decked out in black and gold. All bridled and saddled and ready to go. My desire is very strong for this version of this car, which I would not normally say. For starters, I’ve always had a problem with the Lotus Evora. It’s that +1 seating option in back of the two front seats. Yes, yes I do realize that Lotus has made 2+2s in the past. The Lotus Eclat, for example. And I also fully recognize that cars like the Lotus Eclat are, by and large, horrible mistakes.
Especially for a company like Lotus.
Colorful Expressions
Also, I try to stay away from black with gold color schemes. I loved it, absolutely loved it when Colin Chapman painted his cars in John Player Special cigarette livery and handed them over to people like Emerson Fittipaldi to club Jackie Stewart with. But then the cheap imitators latched onto it, and next thing you know, black with gold was being applied to everything from “theme” custom vans to those horrid black and gold Pontiac Trans Ams, and handed over to that equally horrid quarter-talent Burt Reynolds.
Ruined it, just ruined it.
All that said, I would really like to get my hands on one of these, at least for a week or a weekend, or if not forever. From what I gather, the Lotus Evora, despite design compromises, is a pretty fun car to drive. It is, as many people have told me, “like a little bit bigger Elise with a much bigger engine.” Which sounds just great. And most of the people who told me were Elise owners, not Evora owners.
This particular Evora model is the work of Lotus Exclusive, the fine folks from Hethel that work on the higher end, bespoke stuff. The Evora Sport 410 GP Edition indeed honors Team Lotus’ iconic John Player Special F1 color scheme that was raced between 1972 and 1986 – from the crushingly effective Lotus 72 and the gorgeous and truly groundbreaking Lotus 79, to the momentarily fast Lotus 98T. Seriously, that 98T was the car they coined the term “grenade engine” for. They could squeeze around 1,200 to 1,300 horsepower out of that 1.5 liter engine for about two laps then kaBLAMMMO! Ayrton or Elio or whoever would splatter it all over the tarmac from Estoril to Jacarepaguá.
The 98T was a great car for qualifying, but sadly, only had the life expectancy of a random guy in a red shirt on the Starship Enterprise.
Photo: Group Lotus plc.
Feather Dusting
Other than the paint job, the Evora Sport 410 GP Edition is pretty much just like every other Evora you could buy, but it comes with all the lightness goodies as standard. It scales out at 2,910 lbs. which is fairly light these days (” . . . but could still be lighter!” I hear the ghost of Colin Chapman shriek). All that wonderful, wonderful lightness is accomplished by looking after all the little details. The Evora uses the now-standard Lotus practice of a hydroformed aluminum architecture, which delivers very high torsional rigidity at very low weight. And, as one would expect, the Evora also has carbon fiber everywhere. From the front splitter on the nose to the revised front access panel, roof section, tailgate, rear quarter panels, and the rear diffuser out back, it’s carbon fiber, carbon fiber, carbon fiber.
Other weight savers include the lithium-ion battery for 23.8 lbs., the ultra-lightweight forged wheels for 15.9 lbs., and a new lightweight windscreen surround for 7.5 lbs. They all total up to 132 lbs. of overall weight reduction.
Not only does this make things lighter overall, but it also lowers the center of gravity. So you get better ride and handling and less mass. And that lead Lotus to recalibrate the suspension and revise the total chassis setup, improving wheel geometry and the dampers. The ride height has been dropped by 5 mm so you get better body and roll control for even sharper, more direct handling.
Photo: Group Lotus plc.

Power & Performance
The Evora Sport 410 is powered by an integrated water-to-air cooled, supercharged, 3.5-liter 6-cylinder engine, cranking out 400 horsepower at 7,000 rpm and 301 lb-ft. of torque at 3,500 rpm. This gives you a nice, broad RPM powerband to play with. Said mill is joined to a standard six-speed manual gearbox, which features a low-inertia flywheel and a Torsen-type limited slip differential for greater traction in the corners. There’s an optional six-speed automatic transmission with a dedicated ECU for fast changes and sequential gear selection via lightweight aluminum paddles mounted to the steering wheel.
Besides your right foot, all that power is controlled via a trio of user selectable ESP driving modes: Drive, Sport, and Race. There’s also an “Off” mode, but to me, that doesn’t really count as a mode. The ESP driving mode thingy proportionally increases throttle response, lowers traction thresholds, and removes understeer recognition. The ESP allows progressive degrees of driver control before the system intervenes. So rather than Drive, Sport, Race, and Off, you could also think of it as Nun, Mom, Nanny, and “Absolutely no adult supervision whatsoever!”
Pricing & Availability
And now, the bad news . . .
Lotus is only going to make a global production run of 150 vehicles per year of the Evora Sport 410, and here’s where it gets really bad: The MSRP, excluding taxes, is $104,200 and $110,000 for Lotus Evora Sport 410 GP Edition. Shoot. Ah well, used Elise prices are still pretty reasonable though.
Oh, and if by Mario you thought I meant a character from a pixelated Nintendo game, I will find you, and our conversation will not be long, and it will not be pretty.
Tony Borroz has spent his entire life racing antique and sports cars. He means well, even if he has a bias towards lighter, agile cars rather than big engine muscle cars or family sedans.





Photos & Source: Group Lotus plc



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2018 Fiat 500X Blue Sky Edition Arrives

2018 Fiat 500X Blue Sky Edition Arrives The Blue Sky Edition has joined the 2018 Fiat 500X lineup, giving fans another way to show off their style and personality. Available on Fiat 500X Pop models with the nine-speed automatic transmission, the Blue Sky Edition decorates the vehicle with new styling treatments.
“With all-wheel-drive confidence, best-in-class torque and room for five, the Fiat 500X is fun to drive and wrapped in iconic Italian design,” said Steve Beahm, Head of Passenger Car Brands – Dodge, SRT, Chrysler and Fiat, FCA – North America. “The new Blue Sky Edition offers yet another unique customization option for our Fiat 500X customers.”
Package Contents
Premium touches include satin chrome mirror caps, door handles, body-side moldings, fog lamp bezels, front and rear badges, and the tail lamp bezels. The Blue Sky Edition is available with four exterior colors, with Fiat noting that front-wheel drive models receive automatic headlamps, fog lamps, and 17-inch aluminum wheels. The interior is themed in blue with blue-patterned cloth seats, blue instrument panel, and a dual-pane sunroof.
2018 Fiat 500X Blue Sky Edition. Photo: FCA US LLC.
Pricing & Availability
The Blue Sky Edition is $1,495 on front-wheel drive models and $1,195 on all-wheel drive models, which start at $19,995 and $23,890 respectively, excluding destination. Fiat was not immediately clear what, if anything else, would be different in the package between the two models.
The Fiat 500X Blue Sky Edition will be arriving in Fiat studios this spring.
The Automoblog Staff contributed to this report and can be reached anytime.
Photos & Source: FCA US LLC.



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Distracted Driving Kills: And It’s A Worldwide Problem

Distracted Driving Kills: And It’s A Worldwide Problem The data is conclusive. Distracted driving is dangerous and can increase your chances of getting involved in a potentially debilitating or life-threatening vehicle crash. According to the National Highway Traffic Safety Administration, distracted driving accounted for 3,450 deaths in 2016. Distracted driving can also be blamed for the 391,000 reported injuries in vehicle crashes in that same period.
Sobering Statistics
Think about that for a second. If you break it down, we’re talking nine people killed and 1,000 injured in vehicle crashes each day in the United States alone, all caused by texting, calling, or browsing the Internet while driving.
Distracted driving is a worldwide problem. Are you aware that one in four Australians have a nasty habit of multitasking while driving? A survey conducted by Carzoos found that 75 percent of Australians like to eat while operating a vehicle and 55 percent use a mobile phone while driving. The study even concluded that 25 percent of women aged 25 to 34 apply makeup while driving. Talk about severe distractions!
The European Transport Safety Council reported last year on surveys conducted by Ipsos and Dekra. Ipsos found that 36 percent of drivers in the Czech Republic admitted to using their phone behind the wheel; Dekra found around 25 percent in Spain and Ireland said the same thing. And in a bizarre yet tragic case two years ago in Japan, the popular Pokémon Go game was a factor in a fatal accident.
What Is Distracted Driving
Distracted driving or driver inattention is driving while doing something else. Does talking to a passenger constitute distracted driving? Not exactly, as long as you’re not discussing the theory of relativity while behind the wheel. You can talk without taking your eyes off the road, but using a smartphone or fiddling with the audio and navigation system is a different story altogether.
In order to comprehend the meaning behind the numbers, we were fortunate enough to chat with Special First Lieutenant and Traffic Safety Specialist Jim Flegel of the Michigan State Police.
“Distracted driving is a major concern in Michigan. There were 20,000 reported crashes in 2017 which led to 72 deaths and 7,652 injuries,” he said. “The sad part is that 100 percent of crashes related to distracted driving are preventable.”
Phone use while driving is a fundamental problem.
“In today’s electronic digital age, it seems impossible for some people to resist answering phone calls or responding to text messages or Snapchat, Instagram, Twitter, or Facebook posts even while behind the wheel,” Flegel added.
What Are The Causes of Distracted Driving
Distracted driving is any activity that could divert the driver’s attention, but why do people find it hard to resist doing something else that could put their own lives or someone else’s in jeopardy?
“Using a cellphone or smartphone stimulates the portion of a person’s brain that releases a chemical called dopamine,” Flegel commented. “This chemical triggers a pleasure response in the brain that makes a person happy.”
Some experts even argue we are modern day versions of Pavlov’s dog with regard to smartphones.
“This is one of the reasons why it makes it difficult to resist the urge to respond immediately to text messages, calls, or social media posts, regardless if the person is operating a vehicle or not,” Flegel added. “When a person drives distracted one time and nothing bad happens, they think they can do it all the time with the same results. This is not true! It only takes being distracted for a brief moment before a tragedy can occur.”
Even in stopped or slow moving traffic, it is important to keep your eyes on the road.
What Are The Types of Distractions
Distracted driving comes in three different forms:
Visual – taking your eyes of the road.
Manual – taking your hands of the wheel; and
Cognitive – taking your mind off the task of driving.
“Texting while driving is especially dangerous since it combines all three forms of distractions,” Flegel stated.
Sending or reading text messages (or social media posts) will take your eyes off the road for about 5 seconds. This is long enough to cover the length of an entire football field while traveling at 55 mph. When you add it up, it is easy to discern why distracted driving is hazardous but preventable. It only takes a second of hesitation and good judgement to completely change the outcome of what could be an unfortunate event.
Examples of distracted driving include:
Texting
Reading
Eating or drinking
Watching videos or movies
Using a smartphone or cellular phone
Grooming (combing hair or applying makeup)
Excessively adjusting the navigation, climate, and infotainment systems
Reaching down to pick something up or grabbing your bag from the backseat
Distracted Driving – Who Is Most At Risk
According to the Traffic Safety Facts Research Note on Distracted Driving conducted by NHTSA, drivers under the age of 20 had the highest proportion of distraction-related fatal crashes in 2015.
It is reported that 42 percent of high school students who drove in the past 30 days sent text messages or emails while driving. What makes it more worrying is how these students were less likely to wear a seatbelt, more likely to ride with a driver who had been drinking, or more likely to drink and drive themselves, which further increases the chances of a horrific crash.
But teens and millennials are not the only ones at risk. We are all at risk the very moment we enter the car and drive. In fact, we are all guilty of committing a grave sin by allowing ourselves to be distracted by smartphones, mobile devices, passengers, and other external factors in the car.

Prevention Is The Best Cure For Distracted Driving
Luckily for us, local governments are doing their best to prevent drivers from succumbing to the dangers of distracted driving. Many states are now enacting laws such as banning texting while driving or using graduated licensing systems for teen driver applicants. Texting while driving is now prohibited in 46 states and the District of Columbia as of June 2017.
“There have been many initiatives where Michigan State Troopers will use unmarked vehicles to spot drivers texting on their phones while driving,” Flegel warned. “Once the troopers witness a person texting while driving, they will radio ahead to a trooper in a fully marked patrol car which will pull the vehicle over.”
In Michigan, there are laws that prohibit drivers from texting or reading texts while operating a vehicle. The law covers failing to maintain the lane of travel which leads to reckless or careless driving. Violators will be fined $100 for the first offense and $200 for subsequent violations.
While technology is sometimes proposed as a solution, law enforcement officials are hesitant to endorse the idea.
“Distracted driving can somewhat be related to impaired driving,” Flegel noted. “It can be construed as ‘digitally impaired’ so make a pledge to never text, type or access apps while driving.”

Distracted Driving Is Our Responsibility
It starts by setting an example for kids and younger adults who are old enough to get behind the wheel. It is best to avoid texting, watching videos, browsing the Internet, reading, and playing video games while operating a motor vehicle. It is also best to avoid smoking and eating and drinking while driving.
“It is time for us to be better role models. Remember your children are watching and will be influenced by your driving decisions when they begin driving,” Flegel said. “The Michigan State Police urge all drivers to make the responsible decision: put your phone away and focus all your attention on driving.”
If you need to do anything remotely distracting while driving, it is best to pull over and stop so you can better focus on the task at hand. The message is clear: anything that distracts you visually, manually, or cognitively while driving should be avoided at all costs.
Alvin Reyes is the Associate Editor of Automoblog. He studied civil aviation, aeronautics, and accountancy in his younger years and is still very much smitten to his former Lancer GSR and Galant SS. He also likes fried chicken, music, and herbal medicine. 



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Volvo S90 Ambience Concept: Magic Carpet Ride

Volvo S90 Ambience Concept: Magic Carpet Ride “In England and Europe, we have this huge music called ambient – ambient techno, ambient house, ambient hip-hop, ambient this, ambient that,” said Brian Eno, who knows more than a thing or two about ambience. And now, it would seem, we have ambient cars, or at least it will be that way if Volvo has any say about it.
The car in question would be the Volvo S90 Ambience Concept. It is, literally, an industry-first sensory experience that synchronizes visuals, sound and – I’m not making this up – scent to “redefine in­-car luxury.”
Okay, that sounds fine, in a way. Not sure what that could offer me as a driver personally, since my preferred automotive ambience is blurring scenery, red-lining engines, and the fine bouquet of unburned fuel and tire smoke.
Aladdin’s Lamp
Volvo’s S90 Ambience Concept made its public debut at the 2018 Beijing Auto Show (ah-ha!, I sense a trend). The S90 Ambience Concept is based on Volvo’s top­-of­-the-­line S90 Excellence, which is a kinda-odd, three-seater executive sedan thing that focuses on the chauffeured passengers in the rear seat. Which, given the ambience deal, makes much more sense. The Gothenburg Guys tell us passengers can personalize the atmosphere by using a smartphone app to choose one of seven visual themes that synchronize with audio and scent. I know some guys that were trying to work on that same sort of system in their VW Bus that was equipped with a Radio Shack color organ, a Steppenwolf 8-track, and a hookah. Anyway . . .
Photo: Volvo Car Group.
Mind Trip
The visual part of the Volvo S90 Ambience Concept happens on the headliner, where the car’s ceiling is transformed to the selected theme: Northern Lights, Scandinavian Forest (of course), Swan Lake, Archipelago, and Rain. There is also a Nocturnal theme for chilling and the Freedom theme aims to give you a boost of fresh and uplifting energy. Synchronized audio plays through a Bowers and Wilkins sound system that includes small tweeters in the headrest for an immersive experience.
And to top it all off, each theme is complemented with one of four bespoke scents, created by Byredo (I don’t know either), which deploys simultaneously from a portal in the center console.
Photo: Volvo Car Group.
Continued Growth & Expansion
Volvo says the S90 Ambience is launching as a concept but are considering making it available in S90 Excellence production cars in China. And indeed, China is the whole point here. In 2017 alone, Volvo sold more than 100,000 cars in China. That’s the company’s fourth consecutive year of record sales and growth in The Forbidden Kingdom. China is Volvo Cars’ single largest market and the company’s biggest for the S90 sedan.
“The Ambience Concept was created primarily for the China market and provides a contrast to China’s sometimes hectic city environments,” said Martin Andersson, Senior Commercial Product Manager at Volvo Cars’ Special Vehicles Department. “The S90 Ambience Concept will reinforce our premium brand values in this important region.”
Or, to quote Per Olaf Gunderssen, Volvo Senior V.P. of Ambience and Good Vibes, “I like to dream, yes, yes. Right between the sound machine. On a cloud of sound I drift in the night. Any place it goes is right. Goes far, flies near. To the stars away from here.” Then he broke into a 4:39 drum solo. Okay, I made that up.
But what is true is that Volvo is Paying Attention to the Chinese market in a big way and seem to have no problem specializing their output to meet that market’s needs.
Tony Borroz has spent his entire life racing antique and sports cars. He is the author of Bricks & Bones: The Endearing Legacy and Nitty-Gritty Phenomenon of The Indy 500, available in paperback or Kindle format. His forthcoming new book The Future In Front of Me, The Past Behind Me will be available soon. Follow his work on Twitter: @TonyBorroz. 
Volvo S90 Ambience Concept Gallery











Photos & Source: Volvo Car Group.



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